The island of Hvar has been known since antiquity for its important strategic and nautical location, its various historical periods, cultural and natural monuments, and literature. It is characterized by mild climate, warm winters and pleasant summers, mediterranean nature is not disturbed, tourists can enjoy fresh fish and distinguished wines. It is considered one of the ten most beautiful islands in the world. In the central part of the island lies Jelsa. The first lady of the whole island, richly decorated with indented coastline and numerous islands, romantic coves and defiant capes, its beauty is still, above all, a result of a healthy way of life of its residents.
Between Vrboska, Jelsa and Stari Grad lies the most fertile field in the Adriatic islands. The large plain rich with mediterranean culture - lush vineyards and very well-known wines, orchards, olive trees and vegetables. A special artistic atmosphere, as is rarely to be found, is achieved with the surrounding mountains and hills, where it is grown and bred mediterranean herbs - relaxing lavender, healing sage, delicious almonds, authentic carob, distinctive slender pine and dignified cypress. The trees and plants are anthem of health, planted with effort of human hands, and blessed with the sun - the trademark of the whole island. Hvar in fact has the most sunny hours in Croatia, an average of 2726 sunshine hours per year! It is right to say that the one who travels to Jelsa actually goes to get the sun.
What characterizes the climate of this region are the summer winds. Morning levant and afternoon mistral create an almost full day of air flow that brings refreshing thoughts. The effects of this synaesthesia of smell, taste, sound, color and touch are generally known - a natural herbal cocktail every needs. Beautiful scenery, pleasant climate and numerous historical monuments that tell the interesting history of this region and the hospitality of the people invite you to meet this town. When you visit Jelsa it will forever remain in your heart.